diff --git a/backend/src/embeds.ts b/backend/src/embeds.ts
new file mode 100644
index 0000000..7d03d5f
--- /dev/null
+++ b/backend/src/embeds.ts
@@ -0,0 +1,144 @@
+import { getVideoById } from "./services/db";
+import { getStreamUrl, getObjectUrl } from "./services/rustfs";
+import type { VideoEntry } from "./types/video";
+import { readFileSync } from "fs";
+
+const BASE_URL = process.env.BASE_URL || "https://surf.nathan.rip";
+
+function escapeHtml(s: string): string {
+    return s
+        .replace(/&/g, "&")
+        .replace(/"/g, """)
+        .replace(/</g, "&lt;")
+        .replace(/>/g, "&gt;");
+}
+
+function formatRunTime(seconds: number): string {
+    const mins = Math.floor(seconds / 60);
+    const secs = seconds % 60;
+    return `${mins}:${secs.toFixed(3).padStart(6, "0")}`;
+}
+
+function mapDisplayName(mapName: string): string {
+    return mapName.replace(/_/g, " ").toUpperCase();
+}
+
+function pageTitle(video: VideoEntry): string {
+    return `${mapDisplayName(video.mapName)} - ${video.playerName} · surf.nathan.rip`;
+}
+
+function ogTitle(video: VideoEntry): string {
+    return mapDisplayName(video.mapName);
+}
+
+function ogDescription(video: VideoEntry): string {
+    const parts: string[] = [formatRunTime(video.runTime)];
+    if (video.tier != null) parts.push(`Tier ${video.tier}`);
+    return `${video.playerName} on ${mapDisplayName(video.mapName)} · ${parts.join(" · ")}`;
+}
+
+function buildOgsHtml(video: VideoEntry): string {
+    const runUrl = `${BASE_URL}/run/${video.id}`;
+    const title = ogTitle(video);
+    const description = ogDescription(video);
+    const oembedUrl = `${BASE_URL}/api/oembed/${video.id}`;
+
+    const thumbnailUrl = video.thumbnailKey
+        ? getObjectUrl(video.thumbnailKey)
+        : undefined;
+    const videoStreamUrl = `${BASE_URL}${getStreamUrl(video.id)}`;
+
+    let tags =
+        `    <link rel="alternate" type="application/json+oembed" href="${escapeHtml(oembedUrl)}" title="${escapeHtml(title)}" />\n` +
+        `    <meta property="og:title" content="${escapeHtml(title)}" />\n` +
+        `    <meta property="og:description" content="${escapeHtml(description)}" />\n` +
+        `    <meta property="og:url" content="${runUrl}" />\n` +
+        `    <meta property="og:type" content="video.other" />\n` +
+        `    <meta property="og:site_name" content="surf.nathan.rip" />`;
+
+    if (thumbnailUrl) {
+        tags +=
+            `\n    <meta property="og:image" content="${thumbnailUrl}" />\n` +
+            `    <meta property="og:image:width" content="1280" />\n` +
+            `    <meta property="og:image:height" content="720" />`;
+    }
+
+    tags +=
+        `\n    <meta property="og:video" content="${videoStreamUrl}" />\n` +
+        `    <meta property="og:video:type" content="video/mp4" />\n` +
+        `    <meta property="og:video:width" content="1280" />\n` +
+        `    <meta property="og:video:height" content="720" />`;
+
+    tags +=
+        `\n    <meta name="twitter:card" content="summary_large_image" />\n` +
+        `    <meta name="twitter:title" content="${escapeHtml(title)}" />\n` +
+        `    <meta name="twitter:description" content="${escapeHtml(description)}" />`;
+
+    if (thumbnailUrl) {
+        tags += `\n    <meta name="twitter:image" content="${thumbnailUrl}" />`;
+    }
+
+    return tags;
+}
+
+export interface OembedResponse {
+    type: string;
+    version: string;
+    title: string;
+    author_name: string;
+    author_url: string;
+    provider_name: string;
+    provider_url: string;
+    thumbnail_url?: string;
+    html?: string;
+}
+
+export function getOembed(id: string): OembedResponse | null {
+    const video = getVideoById(id);
+    if (!video) return null;
+
+    const thumbnailUrl = video.thumbnailKey
+        ? getObjectUrl(video.thumbnailKey)
+        : undefined;
+
+    return {
+        type: "video",
+        version: "1.0",
+        title: ogTitle(video),
+        author_name: video.playerName,
+        author_url: `https://dashboard.momentum-mod.org/maps/${video.mapName}`,
+        provider_name: "surf.nathan.rip",
+        provider_url: BASE_URL,
+        thumbnail_url: thumbnailUrl,
+    };
+}
+
+export function renderRunPage(
+    id: string,
+    staticDir: string,
+): { html: string; contentType: string } | null {
+    const indexPath = `${staticDir}/index.html`;
+
+    let indexHtml: string;
+    try {
+        indexHtml = readFileSync(indexPath, "utf-8");
+    } catch {
+        return null;
+    }
+
+    const video = getVideoById(id);
+    if (!video) {
+        return { html: indexHtml, contentType: "text/html" };
+    }
+
+    const ogTags = buildOgsHtml(video);
+    const title = pageTitle(video);
+    const enhancedHtml = indexHtml
+        .replace("</head>", `${ogTags}\n  </head>`)
+        .replace(
+            /<title>[^<]*<\/title>/,
+            `<title>${escapeHtml(title)}</title>`,
+        );
+
+    return { html: enhancedHtml, contentType: "text/html" };
+}
diff --git a/backend/src/index.ts b/backend/src/index.ts
index 1bf75e1..8679d45 100644
--- a/backend/src/index.ts
+++ b/backend/src/index.ts
@@ -2,8 +2,7 @@ import { Elysia, status } from "elysia";
 import { cors } from "@elysiajs/cors";
 import { videoRoutes } from "./routes/videos";
 import { initDb } from "./services/db";
-import { join } from "path";
-import { existsSync, statSync } from "fs";
+import { renderRunPage, getOembed } from "./embeds";
 
 initDb();
 
@@ -16,28 +15,20 @@ const app = new Elysia()
             exposeHeaders: ["Content-Range", "Accept-Ranges", "Content-Length"],
         }),
     )
-    .onError(({ error }) => {
-        console.error("Unhandled error:", error);
-        return status(500, { error: "Internal server error" });
-    })
     .use(videoRoutes)
     .get("/api/health", () => ({ status: "ok" }))
-    .get("*", ({ request }) => {
-        const url = new URL(request.url);
-        const pathname = url.pathname;
-
-        if (pathname.startsWith("/api")) return status(404, "Not found");
-
-        const filePath = join(STATIC_DIR, pathname);
-        if (existsSync(filePath) && statSync(filePath).isFile())
-            return Bun.file(filePath);
-
-        const indexPath = join(STATIC_DIR, "index.html");
-        if (existsSync(indexPath)) return Bun.file(indexPath);
-
-        return status(404, "Not found");
+    .get("/api/oembed/:id", ({ params: { id } }) => {
+        const oembed = getOembed(id);
+        if (!oembed) return status(404, { error: "Not found" });
+        return oembed;
+    })
+    .get("/run/:id", ({ params: { id } }) => {
+        const result = renderRunPage(id, STATIC_DIR);
+        if (!result) return status(404, "Not found");
+        return new Response(result.html, {
+            headers: { "Content-Type": result.contentType },
+        });
     })
     .listen(PORT);
 
 console.log(`surf.nathan.rip running on port ${PORT}`);
-console.log(`Serving static files from ${STATIC_DIR}`);
diff --git a/frontend/src/App.tsx b/frontend/src/App.tsx
index 013acb4..f732cbd 100644
--- a/frontend/src/App.tsx
+++ b/frontend/src/App.tsx
@@ -10,7 +10,7 @@ export default function App() {
             <Routes>
                 <Route element={<Layout />}>
                     <Route index element={<Home />} />
-                    <Route path="video/:id" element={<VideoDetail />} />
+                    <Route path="run/:id" element={<VideoDetail />} />
                     <Route path="upload" element={<Upload />} />
                 </Route>
             </Routes>
diff --git a/frontend/src/components/VideoCard.tsx b/frontend/src/components/VideoCard.tsx
index 8dfac79..c3eef05 100644
--- a/frontend/src/components/VideoCard.tsx
+++ b/frontend/src/components/VideoCard.tsx
@@ -52,7 +52,7 @@ export default function VideoCard({ video }: { video: VideoListItem }) {
 
     return (
         <Link
-            to={`/video/${video.id}`}
+            to={`/run/${video.id}`}
             className="group flex h-full flex-col shadow no-underline"
         >
             <div className="relative aspect-video overflow-hidden rounded-t">
diff --git a/frontend/src/pages/VideoDetail.tsx b/frontend/src/pages/VideoDetail.tsx
index 8aea319..c031f92 100644
--- a/frontend/src/pages/VideoDetail.tsx
+++ b/frontend/src/pages/VideoDetail.tsx
@@ -66,8 +66,14 @@ export default function VideoDetail() {
     useEffect(() => {
         if (!id) return;
         fetchVideo(id)
-            .then(setVideo)
+            .then((v) => {
+                setVideo(v);
+                document.title = `${getMapDisplayName(v.mapName)} - ${v.playerName} · surf.nathan.rip`;
+            })
             .catch((err) => setError(err.message));
+        return () => {
+            document.title = "surf.nathan.rip";
+        };
     }, [id]);
 
     if (error) {